First Pilot Inc

Website Building

Fast, accessible sites built to convert — and wired to the agents from day one.

Launch in 3–5 weeks
Book the auditAsk a question by email

We price it on the audit and put it in writing before we start. Usage charges from third-party platforms, such as per-minute call rates, are separate and vary with volume. Book the audit to get a figure.

The problem, plainly

Most small-business sites are slow, unreadable on a phone, invisible to search, and have no path from interest to booking.

What we build

We design and build the site in Next.js, server-rendered, with Core Web Vitals budgets treated as pass/fail rather than nice-to-have. Content is yours to edit, the chat agent and booking flow are integrated rather than bolted on, and analytics are configured so you can see which pages actually produce calls.

What this service moves

<2.0s

LCP on 4G mid-range Android

AA

WCAG 2.2 conformance target

3–5 weeks

Design to launch

These figures are design targets and illustrative examples, not guarantees. Results depend on your business and on the third-party platforms involved. Your baseline is measured during the audit, before anything is built.

What changes

What it is designed to deliver

  • Largest Contentful Paint under 2.0s on a mid-range Android over 4G
  • WCAG 2.2 AA verified with keyboard and screen-reader passes
  • Booking and chat in the page, not behind a contact form
  • Technical SEO done properly: schema, sitemap, metadata, internal links

What is included

Everything in the deployment

  • Design and build in Next.js with TypeScript
  • Content editing for your team without a developer
  • Core Web Vitals and accessibility budgets enforced in CI
  • Schema markup, sitemap, metadata and redirect map
  • Chat agent and booking flow integrated at build time
  • Analytics and conversion events configured and documented

How it gets built

Four stages, launch in 3–5 weeks

Nothing is a black box. You sign off the scope before we build, and you review the test log before anything goes live.

  1. 01

    Audit what exists

    Current vitals, accessibility violations, ranking pages and where visitors currently drop out.

  2. 02

    Design the path

    One primary action per page, and a wireframe that proves the path from landing to booked.

  3. 03

    Build with budgets

    Performance and accessibility budgets fail the build, so regressions never reach production.

  4. 04

    Instrument and hand over

    Event tracking on every conversion point, plus a walkthrough so your team can publish confidently.

Often deployed together

The systems that sit either side of this one

No obligation · no sales sequence

Start with website building?

The audit tells you whether this is the right first system for you. If it is not, we will say which one is. Launch in 3–5 weeks from a signed scope.

Book the auditinfo@firstpilotinc.ca